5 search results for "talk to your doctor:"

Clinical Correlations Reaches 1000 Articles Published!!

May 1, 2014
Clinical Correlations Reaches 1000 Articles Published!!

By: Neil Shapiro, MD Editor in Chief, Clinical Correlations

It’s so hard to fathom that Clinical Correlations, now in its 8th year, has reached yet another very significant milestone – 1000 articles published. Now this may not rate up there with McDonald’s over 300 billion served, but nonetheless I believe it is a milestone truly worth celebrating. Our website had its origin as a simple internal medicine residency program “blog” back in 2006, a year best remembered for the Human Genome Project publishing the last…

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Happy New Year…and Happy 4th Birthday to Us!

January 1, 2011
Happy New Year…and Happy 4th Birthday to Us!

Four years and still going strong.  It’s hard to believe.  If you told me when we first launched Clinical Correlations that we would have posted over 700 articles tackling a potpourri of internal medicine, average 1000 hits/day with readers from all over the world, I would have laughed at the ridiculousness of the thought.  But here we are four years later and I am so proud of all we have accomplished.  I’m frequently asked  about our motivation-and to be honest, I never give the…

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Talk to Your Doctor: Direct-to-Consumer Advertising of Prescription Drugs, Part 3

August 13, 2010
Talk to Your Doctor: Direct-to-Consumer Advertising of Prescription Drugs, Part 3

By Ishmeal Bradley

 Faculty Peer Reviewed

In the first two parts of this article, we explored the historical and legal contexts of direct-to-consumer (DTC) advertising, the effects of these ads on prescribing behavior, and the economic incentives to advertise. In this final installment, we will examine what patients and physicians really think about these ads and offer one possible way to minimize the potentially harmful effects of DTC advertising.

 Perceptions about DTC Advertising

 Patient perceptions…

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Talk to Your Doctor: Direct-to-Consumer Advertising of Prescription Drugs, Part 2

August 6, 2010
Talk to Your Doctor: Direct-to-Consumer Advertising of Prescription Drugs, Part 2

By Ishmeal Bradley

Faculty Peer Reviewed

 In the first installment, we looked at the history behind consumer advertising of prescription drugs. We also explored the concept of commercial free speech and why this form of advertising is legal. To fully appreciate the controversy about direct-to-consumer (DTC) advertising, we must now examine the commercial effects of these ad campaigns. Do these ads really increase prescription volume and drug costs? Are both physicians and patients affected by the commercials they see…

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Talk to Your Doctor: Direct-to-Consumer Advertising of Prescription Drugs, Part 1

July 30, 2010
Talk to Your Doctor: Direct-to-Consumer Advertising of Prescription Drugs, Part 1

By Ishmeal Bradley, MD

Faculty Peer Reviewed

 Advertising is everywhere. That should come as no surprise to anyone who has lived in modern America. It is impossible to turn on the television, ride the subway, or even sort through the daily mail without coming across an ad for a new car, a soft drink, or the latest digital toy. These advertisements have only one goal: to entice you to buy their products. This is harmless enough when these ads…

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